The Indian Entrepreneur: A Sociological Profile of Businessmen and Their Practices
By- Bruno Dorin (ed)
Drawing a sociological profile of the Indian
entrepreneur is an ambitious and tricky task. India is a world of diversities,
and the same is true in its corporate world. Some great Indian businessmen
developed worldwide activities, while others confined themselves to the local
market. They may be deeply attached to the traditions of their religious or
caste community, whereas others are very westernized and have been so for
generations. They may be heirs to an hundred-year old family business, or
self-made men whose affairs flourished within a few years. They may have
studied in prestigious business schools, or given up their studies rather
early. In order to have an overview of these various universes, and also to
provide a practical guide of key names and concepts, this book focuses on three
different levels; the socio-cultural world (family, community and
value-concepts in India), the politics of business (history and strategy of
five Indian industrial empires) and the employer in his enterprise
(international leather shoemakers in the southern state of Tamil Nadu).
Bruno Dorin,
French socio-economist and former Director of the CSH (1995-1999), lived 8
years in India where he conducted various research programmes on contemporary
Indian economy and society.
ISBN
81-7304-477-5 2003
172p. Rs.400/Pounds 45
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